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Wait, what mid-century-era “mad men” dreamed up this crazy ad campaign??? None! Turns out it was a WOMAN! A copywriter at Weintraub ad agency, Mary Filius, came up with the idea in 1949 of putting women in Maidenform bras dreaming about […]
Vintage ad campaign: I dreamed I was [doing WHAT?!] in my
I Dreamed” Maidenform Bra Ad Campaign From the Mid-20th Century
The Bra That Fit the 20th Century – PRINT Magazine
1952 I Dreamed I Won the Election – Mid-Century Page
The Bra That Fit the 20th Century – PRINT Magazine
The remarkable Maidenform I Dreamed ad campaign
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Maidenform Ads: Inside the Madness
1951 I dreamed I Was Bewitching In my Maidenform Bra Vintage Ad
I Dreamed” Maidenform Bra Ad Campaign From the Mid-20th Century
1964 – Maidenform Bras – Mid-Century Page