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Elon Musk took a jab at Tesla short sellers over the weekend — announcing a limited-edition pair of satin “short shorts” — and they sold out in minutes. The red-and-gold sho…
How Tesla and Elon Musk subtly roasted 'short' sellers after Q3 Earnings
Sometimes, in marketing, it pays to think small (and whimsical)
Elon Musk's Red Satin Tesla 'short Shorts' Sell Out In Minutes
Opinion, Tesla's S3XY shorts prove Elon Musk's storytelling genius – sold out in minutes, the sexy satirical sportswear is a luxury marketing masterclass from Kanye West's bestie
Nicolas Vega New York Post
Tesla crashes website with launch of limited edition red “Short Shorts”
Elon Musk digs at Tesla short sellers by selling short shorts for $69.420, Science & Tech News
Elon Musk Gloats as Rally Drives Tesla Shares to New Heights - WSJ
Elon Musk retails 'short shorts' on Tesla website to prove point, website crashes - Car News
Can Tesla justify a $300bn valuation?, Tesla
Elon Musk Responds to Twitter User Who Dared Him to Wear 'Tesla Short Shorts' to Shareholder Meeting - News18
Tesla Releases Short Shorts to Mock Short Sellers, Sells Out Within Minutes
Tesla's New “Short Shorts” Broke Tesla's Online Shop