Can an online quiz deliver the perfect bra? These Instagram-famous companies think so

Some of these companies have detailed fit guides on their websites, while others like ThirdLove and True& Co. ask customers to take a quiz, give up their breast-related data and order a bra without ever being fitted in person.
Some of these companies have detailed fit guides on their websites, while others like ThirdLove and True& Co. ask customers to take a quiz, give up their breast-related data and order a bra without ever being fitted in person.

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