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We worked with Hot Chillys, creator of the original base layer, to refashion their brand by revisiting their roots. A top to bottom refresh of their voice, visual expressions and packaging led to 35% sales growth two years in row.
Chilli Cheese Chips: Over 92 Royalty-Free Licensable Stock
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New Packaging, Same Product - The manufacturer has updated from a tube package design to a pouch packaging design. The product is the exact same with
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Hot Chillys Brand Strategy, Identity and Packaging Design — Found
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