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On this week’s episode, we talk about the Gen-Z DTC underwear brand Parade selling itself off to a more established underwear licensing company, the reason so many people have abandoned Meta’s Twitter competitor Threads in the last month and the $13 sneaker line released by grocery store chain Aldi.
Underwear Brand Parade, Beloved by Gen Z, Launches at Target
This Viral Underwear Brand Sells a Million Pairs Every Year — Here's How You Can Get It Exclusively on Sale
About – Parade
Imaginary Ventures co-founder Nick Brown on seeking out 'founders with something to prove', Podcast
New Lively CEO Kristin DiCunzolo on the next era of the DTC brand, Podcast
New York Fashion Week Edition: Tibi's Amy Smilovic — 'Every day, I'm grateful we're not working with any department stores in the US', Podcast
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Who's winning (and losing) in online apparel
Parade Acquired by Intimates Company Ariela & Associates International
Solid Boy's Bamboo Viscose Boxer Brief Underwear - 3 Pack - Little Sleepies
Verishop's Imran Khan: 'Our mission is to help independent and emerging brands thrive', Podcast
How underwear brand Parade reached $10 million in revenue in 2020
Parade underwear review: We tested the underwear brand loved on Instagram
