4.9 (76) In stock
New data confirms that Tesco has been lowering prices on branded products as part of its shift towards an EDLP strategy. Research by Edge by Ascential for trade magazine The Grocer shows the retailer reduced the base prices of nearly 600 ambient SKUs over the period from early July until to 19 Augus
Trading Fairly - Tesco PLC
Black day for Tesco as profits fall by 92%, Tesco
PDF) Are hypermarket prices different from discount store prices
Supermarket price war: who's doing what?
Tesco profit warning – how much was Clubcard responsible
Tesco cuts 100 lines of own label value items over 3 years despite
Supermarket price wars: Battle of the baskets, Analysis
PDF) Understanding the Determinants of Retail Strategy: An
Trouble at the till: Tesco rounds on its rivals and starts a £500m
Tesco cuts 100 lines of own label value items over 3 years despite
How we're helping shoppers get the best value at Tesco