How Consumer Goods Companies Are Rethinking Global Business

It’s a tricky time to be in consumer goods. Consumers are changing and companies are finding themselves wondering how best to adapt to a new world.
Hofstede's cultural dimensions theory is a framework for cross-cultural communication and is still used today, despite being published in the late 1970's.

Consumer packaged goods companies emerge stronger: PwC

Don't Cut Your Brand-Marketing Budget. Rethink It.

Fast Moving Consumer Goods: CRM Strategies

Unlocking Circular Luxury: Operationalizing Re-commerce for Luxury Brands

Social Commerce Is Remaking Online Shopping

How consumer (CPG) brands need to fundamentally rethink their customer relation

How PepsiCo Is Growing E-commerce Profitability

How consumer-packaged-goods companies can drive resilient growth

Reshaping the Consumer Products Agenda

What Are Some Examples Of Companies Providing Consumers With Goods – Otosection

For CPG Companies, Necessity Is the Mother of Reinvention

Tough choices for consumer-goods companies

McKinsey industry white paper - The new model for consumer goods