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What can the Stanley cup craze tell us about marketing trends, social media tastes, and the role of randomness in the economy? Derek consults the experts to find out.
Letters and Journal Online Library of Liberty
Target Is Overrun With Stanley-Cup Lovers, stanley cup
What happened to Hydro Flask in a world full of Stanley Cups?
Evolution of the Emotional Support Water Bottle – The Prophet
James Davidson on LinkedIn: Plain English with Derek Thompson
Has the Stanley Cup Craze Gotten Out of Control?, stanley cup
5 facts about the NHL's Stanley Cup, Golden Knights/NHL, stanley cup
Stories of the Unbreakables
Antique Bottle & Glass Collector
Vegas Golden Knights are the first team to get the Stanley Cup engraved before their summer parties - The San Diego Union-Tribune, stanley cup
Why each NHL contender will win the Stanley Cup this season - The Athletic, stanley cup
Stanley or Hydro Flask? What your water bottle says about you